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A brand built on the meaning of pathways deserved a visual language that understood what pathways actually are.

Maroo means "pathway" or "track." Their mission, forging lasting pathways toward a brighter, more inclusive future for First Nations communities, was already in the name. My job was to make that meaning visible.

Commissioned by Studio Biggie, I developed Pathways of Time, a series of three bespoke artworks that form a graphic language system for the Maroo brand. Each piece carries its own story: those who walk with us, those who walked before us, and those who will follow. Together, they reflect the cultural understanding that pathways aren't only physical, they're relational and generational.


CLIENT

AbSec

MY ROLE

Artist

TYPE OF WORK

Brand Artwork
Cultural Creative

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